Clickatell 2011 Personalized Priority Messaging Awards

We’ve entered fmSMS in the Clickatell 2011 Personalized Priority Messaging Awards. We would love to get your support for fmSMS – you can vote for us by clicking on the image below and voting for fmSMS.  Just find “Databuzz” in the list of entries (should be #29 – have to scroll down to find it) and click the Vote Now link:

Thanks for your support!

fmSMS featured in FileMaker US and UK May eNews

FileMaker Inc. has been helping to spread the word about fmSMS – it was also featured in the May 2011 eNews for FileMaker UK and FileMaker USA. Thanks FileMaker!

Global Mobile Stats Snapshop

Tomi T Ahonen, a former Nokia executive, shared his snaphot of the global mobile statistics this week looking ahead for the rest of 2011. Here are just of few of the highlights:

  • there are currently over 5.3 billion mobile phone accounts worldwide (out of a population that will pass 7 billion this year). Of these 5.3 billion mobile phone accounts around 3.9 billion are unique (approx 55.7% of the population) and there are around 4.6 billion individual phones
  • SMS text messaging is fast approaching global literacy rates and will most likely peak this year with around 4.5 billion using SMS this year. 85% of Europe mobile subscribers are active SMS users. In China it’s 90%. USA is past 74% (USA and Canada were slow to adopt SMS)
  • traditional media brands like TV are now discovering SMS in greater numbers. Deal or No Deal in America earned 56 million dollars out of SMS votes last year. Major UK advertisers such as Domino’s Pizza and Coca Cola are still increasing their use of SMS

You can read the full report for yourself on his blog.

fmSMS Featured in FileMaker Asia Pacific Newsletter

fmSMS was featured in the latest FileMaker Asia Pacific newsletter that was released today (April – June 2011). You can read the article online at:

http://www.filemaker.com.au/newsletter/april2011/FM_pages/page_03/FM-News_pg-03.html

Clickatell launches new Americas small business SMS messaging package

Clickatell, a global leader in mobile communications specialising in SMS messaging, has launched a new monthly service for small businesses in the Americas region, starting at just $9.95 per month, which includes a dedicated number and 500 free outbound text messages per month. Additional outbound text messages are as little as 2¢ per message, and all incoming customer messages are free of charge. Coverage includes the US, Canada and Latin America.

Clickatell was the very first SMS Gateway supported by fmSMS and they have a very comprehensive developer API that allows us to integrate sending and receiving of SMS/TEXT messages from FileMaker Pro (receiving will require hosting by FileMaker Server v12 or higher with Custom Web Publishing/PHP API). This new offer, combined with fmSMS, provides a turnkey solution for small businesses in the US, Canada and Latin America to be sending and receiving SMS messages from FileMaker Pro in minutes.

According to Clickatell SMS messages have been proven to generate 10x or higher direct response rates than other media, averaging between 15-45 percent versus a typical 1-5 percent for popular forms of direct marketing. Text messaging also has a 5x higher open rate than email (98 percent vs. 20 percent). Text messaging is capable of reaching 91 percent of people and is used by 64 percent of the U.S. population, versus only 26 percent using Twitter and 42 percent using Facebook. In addition, mobile messaging enables much more targeted, personal interaction and receipt notification than popular social media engines.

Click on the graphic below for full details or visit the Clickatell US Small Business website at:

http://www.clickatell.com/solutions/business/us_small_business.php

We have setup a dedicated page with details on how to get up and running with the Clickatell Americas Small Business API and fmSMS.

 

New SMS Gateway Added – Mediaburst

We’ve just added a new UK based SMS Gateway – Mediaburst – to our list of supported Gateways.

If you would like to see your favourite Gateway added to our list just contact us with the details. If you’re an SMS Gateway provider and would like to be supported by fmSMS please also let us know.

New SMS Gateway Added – Esendex

We’ve just added a new SMS Gateway – Esendex– to our list of supported Gateways.  Essendex can be accessed via a number of websites internationally:

  • Australia
  • France
  • Germany
  • Ireland
  • Spain
  • UK
  • USA

If you would like to see your favourite Gateway added to our list just contact us with the details. If you’re an SMS Gateway provider and would like to be supported by fmSMS please also let us know.

fmSMS featured on the FileMaker Solutions website

fmSMS is now also featured in the “Made for FileMaker” part of the FileMaker Inc website, which showcases over 400 solutions made for FileMaker. You can view fmSMS in the Made for FileMaker solutions at:

http://developer.filemaker.com/solutions/detail/?item=solution.10000003045

New SMS Gateway Added – Txtlocal

We’ve just added a new UK based SMS Gateway – Txtlocal – to our list of supported Gateways. If you would like to see your favourite Gateway added to our list just contact us with the details. If you’re an SMS Gateway provider and would like to be supported by fmSMS please also let us know.

SMS/Text Messages More Popular than Social Networks

Deloitte released a new study today – Addicted to connectivity Perspectives on the global mobile consumer, 2011 – which had some interesting findings. The study is based on a survey of more than 30,000 users of mobile telephony in 15 countries across five continents. The survey’s scope ranges from quantifying ownership of multiple mobile-enabled devices to a ranking of the most popular mobile Internet applications.

Despite being now firmly in the smartphone era the study says there’s still plenty of life left in the humble text message. For example in the UK market text messaging remains the most commony used communication platform, and 84 percent of smartphone owners send a text at least once a day. Text message was still the most popular communication platform – it’s “more personal, is generally far more concise, and, may be more likely to elicit or require a response” when compared with social networks and email.

You can read the full study online at http://www.deloitte.com/assets/Dcom-Global/Local%20Assets/Documents/TMT/9314A_Mobile_Reports_sm5.pdf