Deloitte released a new study today – Addicted to connectivity Perspectives on the global mobile consumer, 2011 – which had some interesting findings. The study is based on a survey of more than 30,000 users of mobile telephony in 15 countries across five continents. The survey’s scope ranges from quantifying ownership of multiple mobile-enabled devices to a ranking of the most popular mobile Internet applications.
Despite being now firmly in the smartphone era the study says there’s still plenty of life left in the humble text message. For example in the UK market text messaging remains the most commony used communication platform, and 84 percent of smartphone owners send a text at least once a day. Text message was still the most popular communication platform – it’s “more personal, is generally far more concise, and, may be more likely to elicit or require a response” when compared with social networks and email.
You can read the full study online at http://www.deloitte.com/assets/Dcom-Global/Local%20Assets/Documents/TMT/9314A_Mobile_Reports_sm5.pdf
We’ve just added 2 more new SMS Gateways to the list of supported SMS Gateways within fmSMS: ViaNett and RoutoMessaging, both of which supported hundreds of carriers/networks globally. Remember if you want your favourite SMS Gateway added to the list of supported SMS Gateways just drop us a line and let us know.
According to the International Telecommunication Union five billion people will use mobile phones in 2010, sending a total of 2.3 trillion text messages.
Text messaging has surpassed face-to-face contact, email, phone calls and instant messaging as the primary form of communication for US teens, according to a 2009 survey from the Pew Research Center’s American Life Project.
Email use was the lowest – only 11 per cent of teens said they use it every day to interact with friends, compared with 54 per cent who said they text daily and 30 per cent who said they use landline phones.
We have recently added a number of new SMS Gateways to the list of supported Gateways. Please let us know if there are any new SMS Gateways that you would like included and we will do our best to add them to the list.